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Welcome to
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Market research and marketing strategy agency which is here to help you understand what really matters: the people

Insight
Insight
Strategy
Strategy
Accompaniment
We have worked with +30 brands
freixenet
granini
scentmate
essity
colhogar
aldi
Cuatrecasas
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simoncoll
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esade

In Isotipo EH we specialize in simplifying the complex..
We help you to research markets, understand behaviours and design strategies that make a difference.

25 years of experience helping companies make smarter, more humane decisions. Business decisions differents, with value and meaning.

+2000

Interviewed

+50

Focus Group

+80

Concept Test

+30

Test Pack

Creation and
development of
concepts

Drivers and
Barriers

+10

Product Test

Brand Tracking

Branding and
Rebranding

Attitudinal Segmentation

Portfolio and Fee

Accompaniment
in Attitudinal
Development

SERVICES
Market research
Consumer Insights

Some questions we can help you answer:

  • Know the notoriety and image of your brand. Know which path to follow to develop your brand.
  • Know the consumption habits, to detect new opportunities.
  • Know and quantify motivations and consumption barrier to innovate in product or improve Brand Messages
  • Discover new product or service ideas and test their potential with consumers.
  • Assist in the development of new packagings and ensure that new designs are better than current ones.
  • Segment consumers according to their attitudes to understand our core target and search new audiences.
  • To understand the Client and their habits to improve the point of sale..
  • To understand wich Brand are more motivating for your consumer or to attract new consumers. 
  • To Improve the communication, TV or online ads. 
  • And much more
ideas
Strategic marketing &
& Innovation

We can help you create and implement the following projects:

  • Evolve the positioning of your brand or reposition it completely.
  • Define the positioning of a totally new brand.
  • Join you in the implementation of this positioning in communication, portfolio product web or wherever you want.
  • Help you define the best innovations for the coming years.
  • Help you define a good strategic communication plan and accompany you in its implementation.
To learn more, contact us
eh@eleinehervello.com

Carrer Galla, 1 08031 - Barcelona

Insights and Strategic Marketing in Barcelona

SERVICES

Market Research & Consumer Insights

Strategic Marketing & Innovation

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EN ES CA