Welcome to

Market research and marketing strategy agency which is here to help you understand what really matters: the people

Insight

Strategy

Accompaniment

We have worked with +30 brands

In we specialize in simplifying the complex..
Te ayudamos a investigar mercados, comprender comportamientos y diseñar estrategias que make a difference.

25 years of experience helping companies make smarter, more humane decisions. Business decisions differents, with value and meaning.

+2000

Interviewed

+50

Focus Group

+80

Concept Test

+30

Test Pack

Creation and
development of
concepts

Drivers and
Barriers

+10

Product Test

Brand Tracking

Branding y
Rebranding

Attitudinal Segmentation

Portfolio and Fee

Accompaniment
in Attitudinal
Development

SERVICES

Market research

Consumer Insights

Some questions we can help you answer:

Know the notoriety and image of your brand. Know which path to follow to develop your brand.
Know the consumption habits, to detect new opportunities.
Know and quantify motivations and consumption barrier to innovate in product or improve Brand Messages
Discover new product or service ideas and test their potential with consumers.
Assist in the development of new packagings and ensure that new designs are better than current ones.
Segment consumers according to their attitudes to understand our core target and search new audiences.
To understand the Client and their habits to improve the point of sale..
To understand wich Brand are more motivating for your consumer or to attract new consumers.
To Improve the communication, TV or online ads.
And much more

Marketing estratégico &
& Innovation

We can help you create and implement the following projects:

Evolve the positioning of your brand or reposition it completely.
Define the positioning of a totally new brand.
Join you in the implementation of this positioning in communication, portfolio product web or wherever you want.
Help you define the best innovations for the coming years.
Help you define a good strategic communication plan and accompany you in its implementation.

To learn more, contact us

eh@eleinehervello.com

Carrer Galla, 1 08031 - Barcelona

Insights y Marketing Estratégico en Barcelona

Insights y Marketing Estratégico en Barcelona

SERVICES

Investigación de Mercado & Consumer Insights

Strategic Marketing & Innovation